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The art of setting up a hype train – E3 PlayStation conference 2016
The art of setting up a hype train – E3 PlayStation conference 2016

First of all, what is a hype train? A hype train is a slang that is often used in the gaming community to describe unquenchable excitement for new things. It’s also a social term...

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Popular, LatestKen SageJuly 15, 2016Comment
7 reasons why Pokémon Go is so addictive!
7 reasons why Pokémon Go is so addictive!

Pokémon Go, a game that has successfully encouraged millions of introverts to leave their home and go on an adventure. It’s a cultural phenomenon that came out of nowhere...

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Ken SageJuly 14, 2016Comment
Successful games are successful because the designers take the onboarding process seriously.
Successful games are successful because the designers take the onboarding process seriously.

What is the onboarding process and how to capture customers effectively? Onboarding is basically setting up a first impression that lasts for a long time. Just as much as...

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Ken SageJuly 11, 2016Comment
Why is charity:water successful? How it can be much better.
Why is charity:water successful? How it can be much better.

In this article, we shall analyze why Charity Water is successful by using the diamond model of human motivation.

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Latest, PopularKen SageJuly 3, 2016Comment
Quirky yet effective product demonstration video
Quirky yet effective product demonstration video

Again in Ratchet and Clank Future: A Crack in Time, the weapon shop provides funny 2D animation videos that demonstrate the effects of different weapons. Money is a bit scarce in the game...

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LatestKen SageJune 29, 2016
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